Charlotte tells the story of byBiehl and how it all started:

I have always had a dream to create something and to see it blossom. In my little notebook, I have several ideas for business I would love to create one day. But one of them stood out from the rest – my idea behind byBiehl. I was talking with my colleagues and my friends, and we all came to the same conclusion – we were missing affordable high-quality jewelry with a delicate, timeless and sophisticated design.

So I decided it was time to quit my job as Management Consultant and follow my dream – to launch byBiehl. This was in 2010. Now, women in several countries wear byBiehls timeless and personal jewelry. And this really inspired me was to make jewelry with a meaning. I want byBiehl jewelry to mean something special to the woman who wears it.